In today’s rapidly evolving digital landscape, Artificial Intelligence, particularly Generative AI (GenAI), is transforming industries and creating unprecedented opportunities. However, for many large enterprises, identifying impactful GenAI use cases and finding the right innovative startup partners to implement them can be a significant challenge. Simultaneously, groundbreaking GenAI startups often struggle to gain direct access to large enterprise clients to validate and scale their solutions.

Bridging this crucial gap is the core mission of the GenAI Open Innovation program. This premier initiative, spearheaded by AWS and GenAI Fund, with integral collaboration from Renova Cloud, is specifically designed to accelerate the adoption of Generative AI within enterprises across the ASEAN region by fostering direct connections and collaborative innovation between established companies and cutting-edge GenAI startups.

What is GenAI Open Innovation Program?

The GenAI Open Innovation program is more than just a networking event; it’s a structured, multi-phase journey designed to guide enterprises from problem identification to solution deployment. While the specific initiative highlighted is GenAI Open Innovation Vietnam 2025, the underlying methodology is scalable and applicable across ASEAN.

The program’s core objectives are:

  • Connect: Bring enterprises together with targeted, innovative GenAI startups capable of solving specific business challenges or capturing new opportunities.
  • Accelerate: Fast-track GenAI adoption within enterprises through tailored solutions, targeted Proof of Concepts (PoCs), and practical knowledge transfer.
  • Empower: Provide GenAI startups with direct access to key enterprise stakeholders, fostering mutual growth and driving innovation.

Why Enterprises Should Participate

Enterprises joining the GenAI Open Innovation program gain significant advantages:

  • Innovative Problem Solving: Discover how GenAI can unlock powerful solutions to critical business challenges and drive company-wide innovation.
  • Accelerated AI Adoption: Fast-track your organization’s AI capabilities through guided implementation and targeted Proof of Concept projects, supported by the combined expertise of AWS, GenAI Fund, and Renova Cloud.
  • Technology Foresight: Gain exclusive exposure to cutting-edge trends and emerging GenAI technologies shaping the future.

Beyond these strategic benefits, enterprises also gain practical advantages:

  • Lower Costs: Access valuable GPU and AI compute credits through collaboration with startups leveraging AWS programs.
  • Lower Risks: Partner with GenAI startups validated by AWS experts and GenAI Fund, ensuring higher confidence in PoC execution.
  • Faster Execution: Outsource AI innovation to specialized startups equipped with ready AI engineering teams, significantly accelerating implementation timelines.
  • Exclusive Insights: Gain early access to innovative AI solutions emerging across Southeast Asia and beyond.
  • Marketing & Branding: Feature your success stories through case studies, PR campaigns, and industry showcases.
  • Cross-Industry Collaboration: Engage and learn from other innovation-driven enterprises participating in the program.

Why Startups Should Participate

For GenAI startups, the program offers a powerful pathway to growth and validation:

  • Growth Opportunities: Potential for long-term partnerships with large enterprises, accelerated scaling, and increased investor visibility through GenAI Fund.
  • Product Validation: Develop and test your solutions in actual, real-world enterprise environments, gaining invaluable feedback and proof points.
  • Market Access: Connect directly with enterprise clients and showcase your capabilities in the context of solving real business challenges.

Startups also benefit from:

  • Validate Your Products with Real Enterprises: Launch and scale your technology seamlessly with Renova Cloud’s technical support.
  • Co-Sell with Industry Leaders: Fast-track your growth through direct connections with enterprises ready to adopt AI, facilitated by AWS and GenAI Fund.
  • Access Renova Cloud, GenAI Fund, and AWS Support: Leverage Renova Cloud’s expertise for architecture optimization, deployment, and cloud cost management, combined with the network and support from GenAI Fund and AWS.

The GenAI Open Innovation Journey: How It Works

The program follows a structured, four-phase process:

Phase 1: Use Case Development (May – June):

  • Objective: Collaborate with enterprise leaders to identify high-impact use cases for Generative AI.
  • Activities: Utilize Amazon’s proven innovation methodology, “Working Backwards,” through workshops to problem-solve, define challenges, and prioritize use cases with enterprise stakeholders.
  • Outcome: Clearly defined, actionable GenAI use cases rooted in real-world enterprise challenges, aligned with enterprise goals and the program’s focus.

Phase 2: Startup Curation (June – July):

  • Objective: Identify and match the most relevant GenAI startups to address the prioritized enterprise use cases.
  • Activities: GenAI Fund curates from its proprietary database of 1000+ GenAI companies, conducts a dedicated marketing campaign, and performs sourcing, interviews, and evaluations to ensure alignment with enterprise requirements and capabilities.
  • Outcome: A highly targeted shortlist of 10-15 GenAI startups ready to collaborate with enterprises on their specific needs.

Phase 3: Enterprise-Startup Matchmaking (July):

  • Objective: Facilitate meaningful collaboration and connection between enterprises and the selected GenAI startups.
  • Activities: A dedicated 1-day event featuring open-sharing sessions to encourage idea exchange and exclusive 1:1 matchmaking sessions where paired startups and enterprise leaders discuss potential PoC projects.
  • Outcome: Initiation of tailored Proof of Concept (PoC) projects, with resources and support provided depending on enterprise needs.

Phase 4: PoC Support & Showcase (July – September):

  • Objective: Support the successful execution and ensure visibility of impactful GenAI PoCs, positioning AWS as a leader in enterprise GenAI innovation.
  • Activities: GenAI Fund and Renova Cloud act as PoC success managers, providing technical support, resource coordination (including AWS credits), tracking progress, and ensuring security, compliance, and enterprise-readiness. Success stories from top PoCs are developed into case studies.
  • Outcome: Successful PoC execution and a showcase of breakthrough solutions at a high-profile event like AWS Cloud Day Vietnam, highlighting the transformative power of GenAI enabled by the program partners.

Unique Value Propositions

What makes the GenAI Open Innovation program stand out?

  • End-to-End Oversight: Guidance from the initial matching phase through PoC implementation, ensuring smooth integration and execution.
  • Curated GenAI Startup Database: Ready access to a pre-vetted pool of innovative GenAI startups from ASEAN’s largest database.
  • Specialized Support Network: Access to experts and partners (AWS, GenAI Fund, Renova Cloud) focusing specifically on GenAI and enterprise needs.
  • Strategic Investment Potential: Opportunity for enterprises to co-invest with GenAI Fund in promising startups or explore M&A possibilities.

The Program Partners

The GenAI Open Innovation program is a collaborative effort led by key players in the technology and investment ecosystem:

  • AWS: A leading global cloud computing provider, offering scalable and secure infrastructure and services.
  • GenAI Fund: An AI-focused venture fund operating in Southeast Asia, dedicated to enterprise innovation with a large database of AI startups.
  • Renova Cloud: A leading AWS Consulting Partner in Vietnam, specializing in Cloud Migration, Data & Generative AI, and DevOps on AWS. We focus on optimizing cloud infrastructure and delivering seamless, scalable deployments to help organizations accelerate AI adoption.

Connecting Innovation to Impact

The GenAI Open Innovation program by AWS, GenAI Fund, and Renova Cloud offers a unique and structured opportunity for enterprises to harness the power of Generative AI and for startups to scale their solutions. By connecting these two vital parts of the ecosystem and providing expert support and world-class cloud infrastructure, the program is set to accelerate real-world AI adoption and solve pressing business challenges across ASEAN.

If you are an enterprise looking to embark on your GenAI journey or a GenAI startup ready to tackle large-scale challenges, this program offers a direct path to impactful collaboration.

Connect With Us:

Reach out to us for collaboration:
general@genaifund.ai

Let’s learn more about us!
https://genaifund.ai/genai-open-innovation-vietnam-2025/